GastroNom | Pepto Bismol

When you’re a foodie but have gut issues it’s almost impossible to eat outside or order takeout and you get a major FOMO.

Pepto Bismol decided to help people with GI problems lead normal lives by creating their own stamp of approval for labeling gut-friendly food.

These meals were labeled as GastroNoms - Gastro friendly nom-noms.

Role: Concept ideation, Copywriting, Art Directing, Graphic Design

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